People are increasingly looking for more sustainably-sourced fashion, but buying ethical children’s clothing can be quite difficult because they grow so fast. Understandably, fast fashion is popular with parents due to practicality but it’s time to realise the environmental impact of the fashion industry and the poor labour conditions implicated.
TreeKid was created firstly, to reduce the fashion footprint, working essentially with materials and manufacturing processes that will improve sustainability in the clothing supply chain. Secondly, to raise awareness of the environmental cost of throwaway textile culture, equipping your kid’s wardrobe with true quality and hard-wearing garments that will last to pass along to future generations.
And finally, inspire and promote the 5 R's OF FASHION:
RE-DUCE.
In Australia, around 12,000kg of clothing is thrown every 10 minutes and 85% of new clothing purchased end up in landfills due to fast fashion. The case of children’s clothing is even worse; due to their upgrowth, families need to purchase, in some cases, the next size every three months.
TreeKid is unique by making most of its garments adjustable, adding this extra feature so it grows with your little ones to reduce the excess of purchasing. Each garment is designed to be worn 3 times longer, which means you get 3 sizes in 1. This avoids the need to upgrade your children’s wardrobe every 6 months. In addition, we use high quality fabrics to prolong our clothes' life.
RE-USE.
The textile industry is one of the most polluting industries, and highly responsible for global warming. Considering the high environmental impact of this industry on earth, re-using has become essential to minimise the damage. We're constantly collecting preloved jeans donations from our closest community, helping them to find a way to give these garments a second life. Once we have your preloved garments we cut them, maximising as much of the fabric as possible in keeping with our zero-waste philosophy. The off-cuts are re-purposed to build our beautiful patchwork fabrics and decorative pockets and any fabric leftover will be used in making lanyards and the rest collected and sent to Manrags.
RE-CYCLE.
It’s vital to reduce the fashion footprint due to tons of thousands of clothing thrown to landfill everyday. One of our manufacturing processes is UPCYCLING, giving a new and different life cycle to your preloved garments. By donating your old adult jeans (fabric in good condition) and colourful fabric off cuts, you will contribute to cutting down greenhouse gas emissions.
RE-PAIR.
I always remember the long hours my mom spent with her sewing machine repairing the family clothing to prolong its life, but now we live in the disposable age where everything is thrown away and quickly replaced for what trends. We encourage you to return your preloved TreeKid garments back to our workshop to fix them if needed, adding extra love and then...
RE-SALE.
Once our garments no longer fit your child we will stock them in our online second-hand store, reducing the price for customers and rewarding you with a great discount on your next purchase.
A life cycle that never ends…
At Treekid, we heard the universal call done by UN to achieve a happier and healthier world by 2030 that’s why we are fully committed to take action in three of its goals,
#8 Decent Work and Economic Growth
#12 Responsible Consumption and Production
#13 Climate Action